[TriLUG] Can open source solutions be viable companies?
John Franklin
trilug@trilug.org
Mon, 1 Jul 2002 16:02:40 -0400
On Monday, July 1, 2002, at 03:08 PM, Scott Chilcote wrote:
> Give away the product and sell consulting? Sell the documentation?=20
> Sell boxed product but let anyone download it? Sell 24-hour support?=20=
> Or even, sell a bare-bones version and cost-extra upgrades (but that's=20=
> stepping outside the lines). Just try floating any of these concepts=20=
> past a purely profit-motivated management team that doesn't care what=20=
> kind of widget it's selling as long as the numbers look good.
I find it strange that you - a geek/techie - are asked to present=20
(bulletproof) business cases to management. Asking you to do so is=20
either foolish on their part or they're setting you up for a fall. =20
After all, you would *never* ask them to recommend a server, nor to come=20=
up with a security model for a distributed application, nor to even=20
install a simple 100Base-T switch. Do they really believe that geeks=20
have such expertise in profit/loss forcasts, the current momentum of the=20=
market, the latest polling numbers and a critical understanding of the=20=
companies direct and indirect competition that the geeks are the go-to=20=
guys for business plans? Don't they have *teams* of marketing gurus,=20
MBAs and pollsters to do that for them?
Stick to the tech stuff. When they ask you such things tell them, "If=20=
this is all you have, how do you think it should be marketed?"
Ok. Rant over.
jf
--
John Franklin
franklin@elfie.org
ICBM: 35=B043'56"N 78=B053'27"W